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Avid strikes online music deal with License Music.com

December 7, 2000

WNBC launches digital broadcasts Avid ProNet, Avid Technology's (Tewksbury, MA) online portal for media content creators, has announced an alliance with LicenseMusic.com, a B2B music company that licenses and delivers music via the Internet to the production community.

AvidProNet's stock media exchange service will link to LicenseMusic.com's web site, offering its users access to more than 50,000 music and audio tracks in the LicenseMusic.com library. The stock media exchange serves as a centralized directory offering access to a wide range of stock footage and sound libraries.

"We are committed to serving the industries that make, manage and move media in innovative ways," said Janette Bradley, director of AvidProNet.com. "The ability to instantly add high quality music provided by record labels, music publishers, and production libraries with just a few mouse clicks via LicenseMusic.com is a clear benefit to the Avid ProNet growing family of users."

Edited by Tom Butts

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