Article
VSG Takes Turkey's First AFFINITY
July 13, 2000
VSG's Vedat Vural says the facility's choice of AFFINITY, made after careful consideration of rival editing systems, reflected AFFINITY's exceptional image quality, performance and ease of use. "AFFINITY has the best performance and capabilities of all the systems on the market. The directors we work with are always looking for something new, and with AFFINITY's genuine real-time processing of multiple streams and unlimited effects layers we can be confident that we'll provide it — without waiting for the system to render."
Citing AFFINITY's integration of its dedicated hardware, Media Processor, frame-based, motion-adaptive Abekas DVE and DveousFX, and Dimension.8 software as a decisive factor in their choice, Vural continued: "Affinity doesn't rely on third-party cards for its capabilities, so all the parts of the system are optimized to work with each other efficiently."
"The visual quality of AFFINITY's frame-based DVE far outstrips the results from the field-based DVEs available with other editing systems, and another feature we find really exciting is the ability to work with uncompressed and compressed material in the same project."
Commenting on AFFINITY's user-friendliness, Vural added: "It's important that our editors are comfortable with a non-linear editing system. Many of them come from a traditional linear editing background, and they adapt very quickly to AFFINITY with its clear interface and edit control panel. The control panel gives them hands-on control over all the edit functions and the ability to do live audio mixes. For our editors, AFFINITY feels like a real suite, not just a computer that edits."
Supplying a full range of post-production services, VSG's output includes commercials, music videos and shows such as Dishatlar and Magazin Sports, broadcast across Turkey and Europe via the Turksat and Intelsat networks. A pioneer in the Turkish post-production scene, VSG was the first to install fully digital suites with Digital Betacam VTRs. With four post suites, voice over facilities and two graphics suites, VSG commands about fifty percent of the country's video music production.
<%=company%>
