RCA Standard Definition TV Gives Consumers Affordable Digital TV Experience
Indianapolis, IN - Recognizing that high prices and confusion have deterred many consumers from investing in new technologies, TTE Corporation is taking a leadership role in the introduction of digital television, delivering affordable product and the information necessary for consumers to better understand its benefits. The company introduces its new digital 27-inch RCA brand Standard Definition Television (SDTV) set, with built-in over-the-air tuners/decoders for reception of digital and analog TV broadcasts, along with a revamped television web site designed to help consumers make the transition from analog (NTSC) television.
'Perfect Point of Entry' to Digital Television
With a suggested retail price of $359, this new SDTV set (Model RCA 27F634T) will bring local over-the-air terrestrial digital broadcasts to a wider consumer audience. The SDTV set can receive digital and HD broadcasts with an antenna and delivers a clear, crisp DVD quality picture. The SDTV set is now available at a national retailer.
"SDTV offers a truly affordable introduction to digital technology for the consumer. While HDTV is obviously the ultimate television experience, the associated cost can be prohibitive for many," stated Greg Bosler, Executive Vice President, TTE. "We believe that across the country, many television viewers are anxious to enter the digital TV world and this SDTV set is the perfect point of entry," he added.
Other features of this television include:
TruFlatTM Picture Tube - reduces peripheral screen reflections and glare by more than 60 percent compared to standard tube and offers wider viewing angle.
Flexible Inputs - inputs located on both the side and rear of the set allow for the simple connection of digital cameras, video games, DVD players or satellite receivers.
Electronic On-Screen Notepad and Calendar- provides on-screen message reminder that can be programmed for a specific time or when the TV is powered on.
RCA Web Site Drives Home Benefits of Digital Television
A major player in the U.S. television marketplace for decades, RCA offers consumers a source of information to better understand the new digital television technology. From information on the eventual analog television shut off to the differences between standard definition (SDTV) and high definition (HDTV) television, consumers can get their questions answered and learn more at www.rca.com/SDTV.
"Consumers have been hearing a lot about digital television and its benefits over the last several years, but as the digital tuner mandate deadline approaches, it is time for people to figure out how they will be affected by digital television," said Bosler. "The site is designed to make consumers more comfortable with the choice they will need to make to enjoy the future of television."
SOURCE: TTE Corporation